Archive for the ‘media’ Category
Pickle Making Contest And The Peck Slip Pickle Festival
Folks, this year NYC Pickle Day is going to be transformed into the Peck Slip Pickle Festival and take place at New Amsterdam Market on Sunday, November 13th. As part of the event, there is going to be a first-ever home pickling contest, with five categories to enter. There will be more information here in the coming days about the festival, but I wanted to get out the word on the pickle contest ASAP. Contest entry rules are here. And here:
Calling Home Picklers and Home Fermenters !
Submit your entries under one of the following categories:
Best Cucumber Pickle
Best Spicy Pickle
Best Sweet Pickle
Best Fermented Pickle
Best Alternative Pickle
As evaluated by an esteemed panel of judges lead by Rick Field of Rick’s Picks. The winner will receive a distinctive ribbon letter-pressed at Bowne & Co. Stationers and the title for best of category.
All entries are due by 12:00PM on Thursday, November 10 and may be delivered to any of the following locations:
NEW AMSTERDAM MARKET SCHOOL
(Monday – Friday, 10am to 6pm)
224 Front Street New York, NY 10038
NEW AMSTERDAM MARKET
( Nov 6, Sunday, 11am -4pm)
Near Old Fulton Fish Market South Street Between Beekman Street & Peck Slip
BROOKLYN KITCHEN
100 Frost Street, Brooklyn 11211
RICK’S PICKS GREENMARKET STALL
Union Square (Wednesday & Saturdays 9 AM – 3 PM
Grand Army Plaza (Saturday, 9 AM – 2PM)
RICK’S PICKS OFFICE
(Monday – Friday 10am – 5pm)
195 Chrystie Street, #602E New York, NY 10002
WHOLE FOODS BOWERY
INSTRUCTIONS FOR ENTRY SUBMISSION
1) Submit two jars (one for judging and one for display)
2) Submit your entry by 12pm November 10 to one of the above locations
3) Label each jar clearly with the following information:
Name
Address
Phone Number
email
category
(you may enter in up to two (2) categories)
The Art of Farming Heirloom Vegetable Auction is tomorrow!
We’re thrilled to be a part of the Art of Farming dinner and heirloom vegetable auction tomorrow night at Sotheby’s. We made a special pickle just for the event… Sweet and Sassy Mixed Vegetable Pickles. Tickets are still available… and the proceeds benefit GROWnyc and The Sylvia Center.
Here’s the recipe for the pickle… but if you want to taste it in all its glory, by a ticket and come out tomorrow night!
Sweet and Sassy Mixed Pickles
For the pickles:
3lbs kirby cucumbers
2 medium onions
2 large bell peppers (one red, one yellow if possible)
1 lb. carrots
2 oz Kosher salt
1 lb ice cubes
For the brine:
32 oz cider vinegar (5% acidity)
16 oz water
4 oz brown sugar (less if you prefer)
½ bunch lemon thyme
2 tablespoons pink peppercorns, cracked
1 tablespoon yellow mustard seed
2 teaspoons whole allspice berries, cracked
2 teaspoons coriander seeds, toasted and cracked
1 teaspoon fennel seed
1 teaspoon ground cloves
4 bay leaves
- Rinse cucumbers in cold water. Trim tips and slice the cucumbers into ¼-inch rounds.
- Peel skins off of onions and slice onions into ¼ rounds, then slice the rounds into half-moons.
- Combine the cucumbers and onions with the ice and salt and mix thoroughly. Place in a refrigerator for at least one hour.
- Peel the carrots and chop into ½ inch chunks.
- Rinse the peppers and slice them in half to remove the seeds. Cut into 1-inch squares.
- In a large stockpot, mix together the cider vinegar, water, sugar and lemon thyme. Bring brine to a boil and then simmer over medium heat.
- Crack the pink peppercorns and the allspice berries using a mortar and pestle and combine with the fennel, bay leaves, yellow mustard seed and cloves in two cheesecloth bundles. Cinch with butcher twine and add to the brine pot.
- Toast the coriander seeds over medium heat, shaking frequently, until a little wisp of smoke appears, usually about two to three minutes. Set aside.
- Remove the bowl with the cucumbers and onions from the refrigerator and rinse the contents under cold water to remove the salt. Place them in another bowl and mix well with the peppers, carrots and coriander seeds.
- Pack the vegetable mixture evenly into 2 half-gallon or 4 quart jars.
- Return the brine to a boil and pour the brine over the vegetables, making sure to completely cover them (you may have some extra brine). If you want your pickles to be extra aromatic, steep the spice bundles for 30-60 minutes at a low temperature before bringing the brine to a boil.
- Screw the lids on to the jars firmly.
- Allow the jars to come to room temperature and then place them in a refrigerator. The pickles will be ready to eat in 24 hours and will last for one month under refrigeration.
Notes on the vegetables: there are numerous varieties of heirloom cucumbers and kirbies that will be appropriate for this pickle. Smaller cucumbers (1 ½ inch diameter maximum) are preferred as they will be less seedy and typically have more firm flesh. What makes this pickle visually appealing is the play of different bright colors, which is why the red and yellow peppers are preferred to contrast the green kirby cucumbers. If you were using yellow lemon cucumbers, you might want to substitute green bell peppers.
This recipe was adapted from one in Quick Pickles, by Chris Schlesinger, John Willoughby and Dan George. A great book!
For more information about Rick’s Picks and to order pickles please visit rickspicksnyc.com and also check out the cookbook co-authored by founder Rick Field, The Art of Preserving, available at our website and also amazon.com. Another great book!
Whole Foods Is Truckin’
I went out to the brand new Whole Foods in Fairfield, Connecticut last weekend to do a demo for the store’s opening weekend. In addition to a killer display of our Pickle Essentials,
and some nice barrels for our bulk items over in the Specialty Department, it was cool to see the latest invention in action… the Whole Foods Food Truck. They are using our Bee N Beez on burgers and grinding up some of the pickles for relish. They made a nice sign… makes me look like a character in that old Marlon Brando Movie On The Waterfront.
You can see the green nose of the truck in the background. I’ll head back there and take a proper portrait of the truck… it is good-looking.
Paul Travels In Style
Paul is our neighbor here on the 6th floor of 195 Chrystie Street (the home office, if you don’t know). He works with cool musicians like John Doe and Jill Sobule and now it appears he’s branching out into photography and travel, all at once. Paul sent us this snapshot from his trip to Paris. Note the sporty reusable Rick’s Picks bag, no doubt filled with croissants, cornichons and other delectables. If you’d like one of our bags to shlep your stuff in style, just give us a shout here at 212 358 0428.
Next Level Pickle Moves on Jimmy Fallon
In our second installment on Jimmy Fallon’s Late Night Eats, we decided to show Jimmy’s people some of the interesting applications for your Rick’s Picks pickles. First off are Smokra Roll-Ups… our personal favorite way to wolf down Smokra while getting a nice bit of protein:
Also enjoy tips on how to get the most out of your pickles even after the pickles and brine are long gone:
Thanks, Jimmy, for helping us get the message out!
We’re Making Pickles with Jimmy Fallon’s Late Night Eats
We went up to the studio kitchen at Late Night with Jimmy Fallon recently and showed the Late Night folks a few of our tricks. Jimmy has a blog called Late Night Eats where the pieces are posted and other chefs on there include Mario Batali, David Chang and Ming Tsai, so we were psyched to do it. We thought the guys how to make our spicy Mean Beans and also how to use them mosst effectively in everybody’s favorite good time cocktail, the Bloody Mary. Jimmy’s crew thought Final Four Weekend would be a good time to put this up, and we could not agree more. Check them out!
Here’s a quick recipe for making spicy pickled beans:
And here are the finer points of Bloody Mary optimization:
I’m on TV today
Today (Saturday) at 1 PM EST I’ll be appearing on Your Questions, Your Money on the Fox Business Network. The show runs from 1 to 2 PM; the producers told me they expect I will be on during the first half hour. Check it out!
a rick’s picks video on oprah’s OWN network
A while back, I did a video shoot with the Oprah team about what its like to make a switch in careers in the middle of life… in my case, from being a TV producer to being a pickle maker. It was kind of like a class reunion because my old VH1 buddy Jack was the videographer. Oprah’s OWN Network, which launches on 1/1/11, is all about empowerment in various forms… and it’s true, over the years, many folks have asked me what it felt like to leave my comfort zone and try something new. My answer is always the same: what’s more comforting than a nice pickle? You can watch the video here.
towards a more sustainable and conscionable food system
Tonight we’re joining our friends at Whole Foods and some of our favorite fellow local vendors for a screening of the film FRESH, to be followed by a panel discussion on the future of food and how we can contribute to a more sustainable and conscionable food system.
The event is tonight at 6:30 at Tribeca Cinemas, 54 Varick Street. Here’s the menu for the reception to follow (in case you can’t tell our contribution is Phat Beets). See you there!
pickled, potted and canned
My friend Larry gave me this interesting book as a present. It’s called Pickled, Potted and Canned, and unlike a lot of other books on pickling which focus just on recipes, this is a social history and more. As it says on the back cover, it is “a rich and lively narrative of the art and science that forever changed the face of civilization and world trade: food preservation”. Weighty words, but there’s a lot of truth idea of food preservation having such a central role in the evolution of society as we know it. I have yet to crack the book, but it looks great and I’ll write a review here when I am done.
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